The Bureau of Improbability Generation, aka SUGAR

In Season Two, founded as the first sister clan of SWEET by General MacArtair. Its symbol is the “hang-loose” hand gesture.

Management of SUGAR includes: Founder

General MacArtair

Chief Operating Officer

Cheezburger

DIRECTORS

Dubious Halo

Jacara

Season One

In Season One, sugar was also an object available for buying and selling at the Trading Post. It is one of the three goods available to sell for cigarettes.1) If you do not sell sugar after a long time, you will be eaten alive by hungry ants in the Jungle. They will take your sugar and you will go to the FailBoat.2)

1)
The other 2 are coffee and tea
2)
So sell your sugar already! It gets you cigarettes, and selling it will keep the ants away.